In the race to market our product/service to as many people as possible and to brand it just right so it will reflect in high sales, we’ve learned that even the smallest detail in the manufacturing process can shape how customers view the end result.
Labeling has become a serious issue worth careful consideration and investing in. People are faced with lots of incredible labeling choices, and as it always happens when faced with an abundance of options, it gets more difficult to decide what best suits our particular needs.
Commercial printing offers solutions for all kinds of purposes, but the most popular and most widely ordered labels are those that make the customers stop to look at them in the crowd of other products. Glossy, embossed, fluorescent and foil stamped – these are the type of labels that people purchase a lot, because they are effective and eye-catching. All of these types of labels have their advantages and disadvantages.
Foil labels are probably the best solution for people who are looking for the most elegant and highly visible solution. Subtler than the “screaming” intensity of fluorescent labels, yet more distinctive than the mere shine of glossy finishes, foil labels are a perfect choice for everyone who wants to create a really classy label look.